WordPress plugin intelligence profile

Adobe DTM for WordPress

The Adobe DTM for WordPress plugin is the first WordPress plugin dedicated to setting up and configuring Adobe DTM on WordPress.

WP PlugIndex snapshot

Current directory snapshot

Tested up to WordPress 4.6
Current version1.4
WordPress coverageTested up to WordPress 4.6
Minimum stackWP 3.0.1 · PHP —
Directory statusactive
Last directory update28 Sept 201610y ago
Active installations40Adoption metric — not a quality score
WordPress.org rating5.0 / 5 from 3 ratings
Official packageDirect from WordPress.org

Repository metrics are context, not quality scores. Active installations measure adoption and can strongly reflect a plugin’s age and historical popularity. Ratings, recent updates and “Tested up to” metadata also do not guarantee modern code, error-free operation, security, feature completeness or suitability for a particular site. Why active installs don’t tell the whole story →

WP PlugIndex currently records Adobe DTM for WordPress version 1.4 as active, updated 10y ago and tested up to WordPress 4.6.

Overview

About this plugin

Adobe DTM is Adobe’s tool for deploying it’s Marketing Cloud tools or any other tags to a website. The Adobe DTM for WordPress plugin is the first WordPress plugin dedicated to setting up and configuring Adobe DTM on WordPress. This plugin will install the necessary DTM code on your WordPress site, with the option to have a customizable JSON data layer automatically built from your site’s page and post data.

Data Layer

Adobe DTM for WordPress can build a JSON data layer variable for you to enhance data collection. The items that this plugin can insert into the data layer on the WordPress pages are:

  • Post/Page Type
  • Post/Page Sub Type
  • Post/Page ID
  • Post/Page Category Names
  • Post/Page Tag Names
  • Post/Page Author Names
  • Post/Page Date
  • Post/Page Title
  • Post/Page Custom Fields
  • Post/Page Count
  • Search Term
  • Number of Search Results
  • Search Origin Page
  • Logged-in Status
  • Logged-in User Role
  • Comment Count

The plugin will also allow you to rename the JavaScript variable for the data layer, as well as each sub object in the data layer. You can use dot notation when defining the sub-objects, and it will allow you to build the data layer with sub-objects.

WordPress.org metadata

Plugin tags

Topics listed for this plugin in the WordPress.org directory.

  • adobe dtm
  • adobe dynamic tag manager
  • google analytics
  • tag manager
Compatibility & maintenance

Compatibility & maintenance

Tested up to WordPress 4.6

Not yet marked as tested with WordPress 7.1. WordPress.org currently lists Tested up to 4.6.

Current WordPress releaseWordPress 7.1
WordPress.org Tested up to4.6
Minimum requirementsWordPress 3.0.1 · PHP not listed
Update activity28 Sept 201610y ago

“Tested up to” is directory metadata supplied by the plugin author. WP PlugIndex does not turn an older declaration into a claim that the plugin is incompatible.

Changes recorded by WP PlugIndex

Recent tracked changes

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Tracking & source

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