About this plugin
AudienceRate Tracker integrates WordPress websites with the AudienceRate Customer Data Platform.
The plugin loads the AudienceRate analytics script on the frontend and sends page view events with page metadata. When a visitor is logged in, the plugin also sends identify events with basic user traits such as user ID, email, first name, last name, and username.
The plugin requires a Workspace ID and Datasource ID from AudienceRate.
External services
This plugin connects to AudienceRate services to load the analytics script and send tracking data to the AudienceRate Customer Data Platform.
The plugin loads the AudienceRate analytics JavaScript file from:
- https://cdn-app.audiencerate.dev/cdp-analytics.js
This script is loaded on the frontend only when the plugin is configured with a Workspace ID and Datasource ID.
The plugin sends tracking data to the AudienceRate ingestion API. Requests are sent to the following endpoint:
- https://ingestion.audiencerate.it/workspace/{workspaceId}
The data sent may include page view information, page URL, page path, page title, post ID, post type, logged-in status, anonymous visitor ID, user agent, IP address, and, for logged-in users, basic WordPress user traits such as user ID, email address, first name, last name, and username.
This data is sent when a frontend page is viewed and, for logged-in users, when an identify event is generated.
This service is provided by AudienceRate.
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