About this plugin
Beplus Short Links lets you replace long, ugly URLs with clean branded short links that live on your own domain. com/go/my-link, track every click, and organize links into groups.
Key Features
- Branded short links — Create short URLs on your own domain, no third-party service needed.
- Flexible redirects — Choose 301 (permanent), 302, or 307 redirect type per link.
- Click tracking — Counts total clicks and unique clicks (by hashed IP, 24-hour window). No personal data stored.
- Bot-free stats — Search engine crawlers and link previews (Slack, Facebook, X, LinkedIn, Discord, WhatsApp, Telegram…) are redirected but never counted, so sharing a link doesn’t inflate clicks or use up its click limit. Your own clicks as a logged-in admin can be excluded too.
- UTM forwarding — Optionally pass query parameters through to the destination, so /go/sale?utm_source=newsletter keeps its campaign tags.
- Click data retention — Automatically delete click records older than a set number of days.
- Groups — Organize links into groups for easy filtering and management.
- Analytics dashboard — See total links, total clicks, unique clicks, and your top-performing links.
- Custom slugs — Set your own short slug, or let the plugin auto-generate one from the link name.
- Configurable prefix — Change the URL prefix from go to anything you like (e.g. visit, r, out ).
- Clean admin UI — A dedicated menu with list table, add/edit forms, groups management, analytics, and settings.
Privacy
Beplus Short Links records a SHA-256 hash of the visitor’s IP address (salted with your site’s auth key) for unique-click detection. Raw IP addresses are not stored for this purpose. Referer and user agent strings are stored for analytics.
This click data stays in your own database and is never sent to a third party.
Click records can be deleted automatically after a number of days you choose in Short Links > Settings (off by default — data is kept until you delete the link).
Two optional features do send data to external services — see “External services” below for full details. Both are disabled by default and only activate when a site administrator turns them on or manually triggers them.
About BePlus
This plugin is developed and maintained by BePlus, a WordPress and Shopify development studio with 10+ years of experience building themes and plugins for nonprofits and eCommerce brands.
com.
External services
This plugin connects to the following third-party services. Neither is required for the plugin’s core short-link and redirect functionality.
1. ip-api.com (IP geolocation, for Geo-targeting)
What it’s for: determining the country of a visitor’s IP address, so links with country-based redirect rules can send visitors to a different destination URL.
com whenever a short link with geo-targeting rules is clicked, but only if the site administrator has enabled “Geo-targeting lookups” in Short Links > Settings. This feature is off by default. Results are cached for 24 hours per IP address to minimize the number of requests.
com.
com/
com/docs/legal
2. api.qrserver.com (QR code generation, by goQR.me)
What it’s for: rendering a scannable QR code image for a short link, shown in the link’s edit screen.
com only when a site administrator manually clicks “Generate QR Code” on that link’s edit screen. No visitor data or personal data is sent, and this never runs automatically.
me/api/
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