About this plugin
FunnelFork lets you build a quiz or quickscan like you draw a flowchart. Add questions, connect each answer to the next question or to a result, and FunnelFork guides your visitors through it, one question per page. No code, no form builder logic to puzzle out: you see the whole funnel on one canvas.
What you can build
- Product recommendation quiz for WooCommerce – “Which product fits me?” Send every shopper to the product that matches their answers, in your WooCommerce store or any other shop.
- Assessment or scorecard – “How ready is your business for…?” Give every answer points and show a result per score range.
- Lead magnet – a quiz or self-test that visitors actually finish, with a lead form before the first question in FunnelFork Pro.
- Price indication or cost estimate – “What would your new website cost?” Lead visitors to the price range or package that fits.
- Decision tree or eligibility check – “Do I qualify?”, “Which option do I need?”, troubleshooting and support flows.
- Personality quiz and interactive content – fun quizzes that keep visitors on your site and lead them to the right page.
- Advice tool or product finder – collect labels along the way and show personal advice on the result.
Features
- Visual editor: drag questions and results on a canvas and draw the answer logic with lines. Loops are impossible, so every visitor reaches a result.
- Two kinds of quickscans:
- Flow mode – the lines decide the result, like a decision tree.
- Score mode – every answer has points and every result a score range (for example 0–10, 11–20, 21 or more). Ideal for assessments and “how do you score?” quizzes.
- Unlimited quickscans, questions and results.
- Yes/no questions and multiple choice questions, each with an optional explanation.
- Multiple results (endpoints), clearly marked, with one default result for answers without a line or a score outside every range.
- Labels: attach labels (for example products or pieces of advice) to answers and show the collected labels as personal advice on the result.
- Optionally show the given answers and the score on the result.
- An optional start screen, then one question per page that slides smoothly into view, with a back button and a progress bar.
- Inherits the colours, fonts and buttons of your theme.
- Accessible: respects “reduced motion”, moves the focus to every new step and announces it to screen readers.
- Block and shortcode: [funnelfork id="123"], so it works in every page builder.
- Works with WooCommerce: link every result to a product or category. With FunnelFork Pro you show the WooCommerce product itself on the result, with its price and Add to cart button.
- Translation-ready. Translations are delivered through translate.wordpress.org.
- For developers: JavaScript events ( funnelfork:step, funnelfork:answer, funnelfork:complete ) for analytics, PHP and JS hooks, and --funnelfork-* CSS custom properties.
FunnelFork Pro turns your quickscans into a lead machine: a lead form before the scan, saving responses with CSV export, an email or webhook (Zapier, Make, n8n) for every lead and result, a Gravity Forms form or any shortcode on a result (such as a WooCommerce product with its cart button), images and icons for answers, more transitions and your own styling. Compare Free and Pro.
External services
FunnelFork uses the Freemius SDK for the optional opt-in and to offer FunnelFork Pro. Only when you click “Allow & Continue” are the admin’s name and email, the site URL and the WordPress, PHP and plugin versions sent to Freemius; “Skip” sends nothing. The Add-ons screen loads FunnelFork Pro details from Freemius, and Pro purchases are handled by Freemius ( Terms, Privacy Policy ).
Visitor answers are never sent to an external service.