Active installations4K+Adoption metric — not a quality score
WordPress.org rating3.0 / 5 from 1 ratings
Official packageDirect from WordPress.org
Repository metrics are context, not quality scores. Active installations measure adoption and can strongly reflect a plugin’s age and historical popularity. Ratings, recent updates and “Tested up to” metadata also do not guarantee modern code, error-free operation, security, feature completeness or suitability for a particular site. Why active installs don’t tell the whole story →
WP PlugIndex currently records Microsoft Advertising Universal Event Tracking (UET) version 1.0.8 as active, updated 9mo ago and tested up to WordPress 6.6.
Overview
About this plugin
This plugin will install Microsoft Advertising Universal Event Tracking (UET) tag for your page so you can use powerful Microsoft Advertising features such as conversion tracking and audience targeting. UET tag records what customers do on your website and sends that information to Microsoft Advertising. UET is a prerequisite for conversion tracking, remarketing in paid search, and automated bidding bid strategies.
These features can help you better understand your customer’s journey from when they click on your ad to when they convert on your website. You can use this to create more relevant ad campaigns for your business and to target the right audience for your campaigns. You can learn more here.
Additional Information
Microsoft Open Source Code of Conduct
Trademark Notice
Security Reporting Instructions
WordPress.org metadata
Plugin tags
Topics listed for this plugin in the WordPress.org directory.
bing ads
microsoft advertising
uet
Compatibility & maintenance
Compatibility & maintenance
Tested up to WordPress 6.6
Not yet marked as tested with WordPress 7.1. WordPress.org currently lists Tested up to 6.6.
Current WordPress releaseWordPress 7.1
WordPress.org Tested up to6.6
Minimum requirementsWordPress 5.1 · PHP 7.2
Update activity27 Jan 20269mo ago
“Tested up to” is directory metadata supplied by the plugin author. WP PlugIndex does not turn an older declaration into a claim that the plugin is incompatible.
Changes recorded by WP PlugIndex
Recent tracked changes
No tracked version or compatibility changes have been recorded by WP PlugIndex yet.
Tracking & source
WP PlugIndex tracks public WordPress.org directory metadata and records selected version, compatibility and availability changes as they are detected.
