About this plugin
Stobio is a tracking reliability platform for store owners — no developer needed. Ad blockers, browser privacy features and fragile tag setups silently eat your conversion data; Stobio catches your events server-side, shows you what is actually being delivered to GA4 and Meta, and alerts you when something breaks.
This plugin is the official WordPress/WooCommerce connector. It does one thing well: after you enter your Stobio site key, it places the official Stobio loader snippet on your site front end — the exact same two-tag snippet you would otherwise paste into your theme by hand.
What you get with Stobio:
- Server-side event delivery to GA4 (Measurement Protocol) and Meta (Conversions API)
- A delivery-health dashboard: what reached GA4/Meta, what failed, and why
- Tag audit: detects duplicate or legacy tags on your pages
- Alerts when tracking breaks — before your reports go dark
- Consent-aware by design: honors Google Consent Mode v2 and the window.stobioConsent signal; when consent is denied, identifiers are not collected
How it works with WooCommerce: the Stobio loader observes your existing dataLayer events (the ones your GTM/GA4 e-commerce setup already pushes) and mirrors them to Stobio server-side. It adds no tracking of its own on top of what your site already emits, and it does not slow your pages — the loader is a small script loaded with defer.
External service (please read)
Stobio is a paid external service (plans from $49/month, 14-day free trial — no card required). This plugin is useless without a Stobio account.
com and sends the observed events to the Stobio API, where they are processed and forwarded to the destinations you configure (GA4 / Meta). No data is sent anywhere until you save your site key in the plugin settings.
- Service: stobio.com
- Terms of service: stobio.com/legal/en/terms.html
- Privacy policy: stobio.com/legal/en/privacy.html