WordPress plugin intelligence profile

Universal Analytics

A simple method to add Google's Universal Analytics JavaScript tracking code to your WordPress website.

WP PlugIndex snapshot

Current directory snapshot

Tested up to WordPress 4.4
Current version1.3.2
WordPress coverageTested up to WordPress 4.4
Minimum stackWP 3.0 · PHP —
Directory statusactive
Last directory update8 Feb 201610y ago
Active installations50Adoption metric — not a quality score
WordPress.org rating3.0 / 5 from 2 ratings
Official packageDirect from WordPress.org

Repository metrics are context, not quality scores. Active installations measure adoption and can strongly reflect a plugin’s age and historical popularity. Ratings, recent updates and “Tested up to” metadata also do not guarantee modern code, error-free operation, security, feature completeness or suitability for a particular site. Why active installs don’t tell the whole story →

WP PlugIndex currently records Universal Analytics version 1.3.2 as active, updated 10y ago and tested up to WordPress 4.4.

Overview

About this plugin

With Google’s Universal Analytics officialy out of beta, there is no better time to start using Universal Analytics. This plugin provides a simple method for you to add the analytics snippet to your website. All you need to do is paste your Tracking ID into the field and press save.

There are a few advanced options as well.

  • Determine if you wan the snippet in the head or footer
  • Track events such as downloads, mailto, & outbound links
  • Enable Display Advertising (Remarketing & Demographics)
  • Anonymize IP addresses
  • Disable tracking for administrators
  • …and more to come.

If you don’t already have your Tracking ID or for more information about Universal Analytics visit: Google Analytics

We would like to give special credit to Audrius Dobilinskas. Our plugin is based on his version of Google Universal Analytics which provides several more advanced features as well as being able to use the “Classic” version of Google Analytics as well as being able to add your own custom snippets.

Our version of Universal Analytics has been modified and trimmed down to meet our specific needs and supports integration with Launch Check. If you’re not familiar with it, Launch Check ensures you have made your site visible to search engines, changed the default description and added Google Analytics before launch.

WordPress.org metadata

Plugin tags

Topics listed for this plugin in the WordPress.org directory.

  • analytics
  • google
  • javascript
  • tracking
  • universal
Compatibility & maintenance

Compatibility & maintenance

Tested up to WordPress 4.4

Not yet marked as tested with WordPress 7.1. WordPress.org currently lists Tested up to 4.4.

Current WordPress releaseWordPress 7.1
WordPress.org Tested up to4.4
Minimum requirementsWordPress 3.0 · PHP not listed
Update activity8 Feb 201610y ago

“Tested up to” is directory metadata supplied by the plugin author. WP PlugIndex does not turn an older declaration into a claim that the plugin is incompatible.

Changes recorded by WP PlugIndex

Recent tracked changes

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Tracking & source

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