WildRock

WildRock adds an AI-powered search to your WooCommerce store that understands intent — not just keywords. Shoppers can type the way they talk (“a gift for a Goku fan”, typos included) and find the right products. It also connects your store to WildRock Insights for real-time analytics (orders, carts, visits, conversion).

This is a thin client: the plugin only (1) syncs your catalog to the WildRock API and (2) injects the search widget on your site. All the AI, indexing and analytics run in the WildRock cloud — nothing heavy runs on your server, so your store stays fast.

What you get

• Semantic AI search: intent, synonyms and typo tolerance.

• Embeddable search widget (compact or full-screen), customizable color and logo — no code.

• Storefront, sale badges and merchandising controls from a dashboard.

• GEO: product feeds, sitemaps and llms.txt to improve visibility in AI answers.

• WildRock Insights: real-time store analytics on the same account.

How it works

• Create a free account and get your two API keys at https://app.wildrock.io

• Install this plugin, paste your keys and press Sync.

• The search widget appears on your store; analytics start flowing.

A WildRock account is required (free tier available). io

External services

This plugin connects to the WildRock cloud service to provide search and analytics. It is required for the plugin to work.

Nothing is sent anywhere until you paste your own API key in the settings screen. Without a key the plugin does nothing at all.

1. Search service — required, and it is what the plugin is for

• Catalog sync — when you press Sync (and automatically when a product changes), your product data (title, description, price, stock, images, categories) is sent to https://app.wildrock.io/api/ingest so it can be indexed. This is store data, not personal data.

• Search — the search widget on your storefront sends the shopper’s query to https://app.wildrock.io/api/search to get results back. Queries are stored anonymized so you can see what your shoppers look for.

• Sales attribution — when an order is placed by a shopper who used the search, the order id, the order total and an anonymous session pseudonym are sent to https://app.wildrock.io/api/attribute, so your dashboard can show how much revenue the search generated. No personal data, no names, no email addresses.

2. Analytics (WildRock Insights) — OFF by default, opt-in only

This is disabled out of the box and stays disabled until you tick an explicit consent checkbox in WooCommerce → WildRock, next to a plain-language description of exactly what leaves your site. If you never tick it, none of the following is ever sent, and the search works normally.

io/api/helper/ingest. This includes personal data of your shoppers: billing and shipping name, email, phone, address and IP address on orders; email, name and phone on carts; and the page visited plus an anonymous session id on visits. Each of the three (orders, carts, visits) can also be turned off individually.

Before enabling it, make sure your own privacy policy covers this processing. Depending on where you sell, you may need to inform your shoppers or obtain their consent.

The service is provided by WildRock.

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