About this plugin
Intent Flow is a powerful automation plugin for WordPress that lets you connect triggers (what happens) with actions (what to do automatically) – without limits, credits or subscriptions.
Why Intent Flow?
Most automation plugins either charge per execution, require a subscription, or send your data through external servers. Intent Flow is different:
- ✅ No credits – unlimited executions, forever free
- ✅ No subscription – one-time payment for Pro, free version stays free
- ✅ Self-hosted – your data never leaves your server (GDPR-friendly)
- ✅ Built-in scheduler – cron jobs included in the free version
- ✅ Dry-run mode – test automations safely before going live
- ✅ WCAG accessible UI – the only automation plugin built for accessibility
- ✅ Retry policy – automatic retry with exponential backoff on failures
- ✅ Permanent audit log – full execution history, never deleted
Free Version Triggers
WordPress – Users
* User registered
* User login / Login failed / User logout
* User profile updated
* User password reset
* User deleted
* User role changed
WordPress – Content
* Post created / Post updated / Post deleted / Post trashed
* Post status changed
* Comment posted
* Plugin updated
System
* Cron tick (scheduler)
* Webhook received
Free Version Actions
WordPress
* Send Email (wp_mail)
* Create User
* Add Role to User
* Update User Meta
* Create Post
* Set Option
Integrations
* HTTP Request (any URL)
* Slack webhook
* Telegram
* Zapier Catch Hook
Ready-to-use Recipes
Get started in seconds with 12 pre-built automation recipes:
- 👤 Welcome email on user registration
- 🔔 Notify admin on new user registration
- 🚨 Alert on failed login attempt
- 🔑 Notify on user role change
- 📝 Notify admin on post status change
- 🔗 Send post data to external webhook
- 💬 Notify admin on new comment
- 🔗 Forward incoming webhook to external URL
- 📨 Incoming webhook to Slack
- 🔄 Notify on plugin update
- 📢 Post created to Slack
- ⏰ Daily report by email (cron)
Pro Version
The Pro version adds:
- WooCommerce triggers and actions (order created, status changed, customer registered, etc.)
- Google Sheets integration
- Multi-site support
- Loops / bulk actions over users or posts
- Advanced delays and scheduling
- Premium pre-built recipes
- Priority support
How it works
- Go to Macro Intent → Events and create a rule: choose a trigger event and an action
- Or go to Macro Intent → Flows and pick a ready-to-use recipe
- The automation runs automatically whenever the trigger fires
- Check Macro Intent → Logs to see execution history
Accessibility
Intent Flow is built with accessibility in mind. 1 guidelines, making it usable for people with visual, motor or cognitive disabilities. It is the only WordPress automation plugin with a fully accessible interface.
Privacy / GDPR
All data stays on your server. ). No telemetry, no tracking, no data collection by the plugin author.