About this plugin
VariantFlow is a blazingly fast, zero-bloat A/B testing tool built natively for the WordPress Gutenberg editor. Instead of relying on heavy third-party SaaS platforms or bloated plugins that ruin your site speed, VariantFlow runs entirely within your WordPress dashboard.
Major Features:
* Native Gutenberg Experience: Design your Variation A and Variation B directly inside the block editor. No external builders.
* 100% Cache Compatible: The plugin uses a lightweight client-side script (< 1kb) to randomize variations, guaranteeing it works perfectly with WP Rocket, LiteSpeed Cache, W3 Total Cache, and any host-level page caching.
* Zero Performance Hit: The tracking REST API endpoint is asynchronously called, ensuring your page load speed is never affected.
* Clean Analytics: View a beautifully designed, minimal dashboard right in your WordPress admin to see Views, Clicks, and Click-Through Rates (CTR).
, 50 or 100 views) before the plugin automatically highlights the statistically winning variation, preventing false positives.
* Privacy Focused: Stores data securely in your own database. No tracking pixels, no third-party data sharing.
Common Use Cases
Not sure what to test? Here are a few ways VariantFlow can instantly increase your conversions:
* Call-to-Action (CTA) Buttons: Test “Buy Now” vs. “Add to Cart” or “Get Started” vs. “Learn More”.
See which text generates more clicks.
* Pricing Pages: Test displaying a monthly pricing table vs. an annual pricing table to see which yields a higher click-through rate to your checkout.
* Landing Page Headlines: Write two drastically different H1 headlines for your sales page to see which hooks more readers into clicking your links.
* Lead Generation Forms: Test a short, simple form against a longer form with more details to find the sweet spot for email signups.